SONY BRAVIA KD55XH9096B 55″ Smart 4K Ultra HD HDR LED TV with Google Assistant

Detailed pictures, full of deep contrast
Enjoy movies just as the director intended. Our powerful processor enhances contrast so you can see more detail in every scene.

Enjoy the precision of lifelike contrast
Discover how real pictures can be when you bring out the fine details. With zones of LEDs lit independently, Full Array LED provides more realistic contrast by making light areas lighter and dark areas darker. Contrast is further enhanced by X-tended Dynamic Range™5, which adjusts brightness for higher peaks in glare and deeper blacks in shadow.

Making color and contrast more real
Object-based HDR remaster
With Object-based HDR remaster, the color in individual objects on screen is analyzed and the contrast adjusted, unlike most TVs where contrast is only adjusted along one black-to-white contrast curve. Because objects are remastered individually, this TV can reproduce greater depth, textures, and more realistic pictures.

Super resolution, whatever you’re watching
See glorious 4K1 pictures, rich with real world detail and texture, exclusively powered by our 4K HDR processor X1™. Images filmed in 2K and even Full HD are upscaled close to 4K resolution by 4K X-Reality™ PRO using a unique 4K database.

Reproduces a wider, more precise range of colours
By widening the colour spectrum, TRILUMINOS powered by our X1 processors reproduces more colours than a conventional television. It analyses and processes data in every image to make colours even more natural and precise so pictures are closer than ever to real life.

Making fast-moving scenes bright and clear
On some screens, sports and fast action scenes can seem to go by in a blur. Our latest X-Motion Clarity™ technology keeps everything smooth, bright and clear. Each ‘blink’ is individually controlled and its duration optimised, while brightness is boosted when needed, so you won’t miss a thing.

Enjoy studio quality with Netflix Calibrated Mode
This mode was specially developed to enjoy Netflix originals and reproduce the same picture quality on a Netflix Android TV as on a studio evaluation master. With Netflix Calibrated Mode, the creator’s vision and intent is faithfully preserved.

Transform your viewing with Dolby Vision™
Bring scenes to life with striking highlights, deeper darks, and vibrant colours. Dolby Vision™ is an HDR solution that creates an immersive, engaging cinematic experience in your home.

Sound and picture in harmony – discretely mounted tweeter
Sound positioning tweeters help optimise the location of sound on the screen so you hear precisely controlled, high-quality audio from the right part of the scene.

Beautifully matched pictures and sound
Sound on conventional TVs with a speaker located below the screen is often out of sync with the picture. Our Acoustic Multi-Audio™6 includes two sound positioning tweeters at the back of the TV that enable sound to follow the action for a truly immersive experience.

Hear high quality sound
Designed to complement the sound quality and slimness of the TV with its unique new shape, our X-Balanced Speaker drives movies and music with clear sound.

Sound flows around you with Dolby Atmos®
Be surrounded by sound as if you are right there in the scene. With Dolby Atmos, sound comes from above as well as from the sides so you can hear objects moving overhead with more realism for a truly multi-dimensional experience.

Enjoy multidimensional sound with S-Force Front Surround
Hear sound as you would from a separate multi surround speaker. By upconverting inputs, S-Force Front Surround virtually reproduces a multi surround speaker system within your TV so you can enjoy all the thrills of more immersive sound.

Minimal design immerses you in the picture
A narrow aluminium bezel keeps you focused on the screen for a truly cinematic, immersive viewing experience. The slim, aluminium frame gives the TV a luxurious look and feel.

Narrow Aluminium Bezel
Keeps you focused on the picture, not the television.

Discrete stand, dual positions
Our noise less stand sits discretely on a shelf and won’t compromise your viewing experience. With wide and narrow settings, you can use it on large or small shelves.

Minimalist stand, designed for harmony
The thin metal stand takes a minimalist approach and blends beautifully in contemporary rooms.

Easy access, easy living
With easy access to all your favourite content, services and devices, our 4K Android TVs make life simpler.

Just talk, a fun way to explore new worlds
Find all the entertainment you can dream of, as fast as you can talk. With advanced voice control, this Android smart TV lets you enjoy movies and shows from apps or broadcast in an instant.

Over 5000 apps, more than any other smart TV
Sony’s 4K Android TV has an unbeatable number of apps. Choose the ones that make your life more fun and entertaining.

No more waiting
Apps start fast and there’s no more waiting when you switch between apps – Netflix starts 3x faster than before.

Enjoy studio quality with Netflix Calibrated Mode
This mode was specially developed to enjoy Netflix originals and reproduce the same picture quality on a TV as on a studio evaluation master. With Netflix Calibrated Mode, the creator’s vision and intent is faithfully preserved.

Works with Apple AirPlay / Apple HomeKit
With Apple AirPlay, you can stream video and audio to your television right from your iPhone, iPad, or Mac. Watch movies and shows from Apple TV app, your favourite apps, or even Safari. Share your photos with everyone in the room.

Your new smart life
Send to a bigger, better screen with Chromecast
Chromecast lets you cast your favourite videos, games and apps from your mobile device, in full quality, to your TV. Just one tap of the Cast button on your Android or iOS screen is all you need to supersize the things you love. Cast your content then continue browsing on your phone or tablet.

Easy control with smart remote
Connect set top boxes and other devices via HDMI to your TV and control them all using one smart commander. A slimmer, more rounded design with built-in voice control microphone and enhanced button layout makes it really easy to use too.

Experience content as the creator intended
When pictures are digitally compressed from film to TV, quality is compromised and your experience is not as the director intended in the studio. A wide range of unique features lets you enjoy studio-quality entertainment in your own home, just as the director intended.

Enjoy studio quality with Netflix Calibrated Mode
This mode was specially developed to enjoy Netflix originals and reproduce the same picture quality on a TV as on a studio evaluation master. With Netflix Calibrated Mode, the creator’s vision and intent is faithfully preserved.

Embrace the thrills of the cinema
Enjoy cinematic thrills at home. Dolby Vision™ brings scenes vividly to life for authentic viewing, while Dolby Atmos™ fills the room with immersive surround sound.

Preserving the passion of the creators
To address colour variations from the production process, this TV is ready to use Portrait Displays’ high-performance Calman auto-calibration software. This allows an unprecedented level of calibration and the ability to fine tune adjustments simply not possible through conventional picture settings. It delivers high-fidelity colour reproduction that’s true to the original TV signal and can even adapt to the subtlest changes in colour that may occur over time. This TV is Calman Ready, allowing customers to benefit from software used by visual creators in post-production, quality-control workflows, further demonstrating our commitment to deliver pictures with professional-grade colour calibrated accuracy in the home.

Sony KD-55XH9096. Display diagonal: 139.7 cm (55″), Display resolution: 3840 x 2160 pixels, HD type: 4K Ultra HD, Display technology: LCD, Screen shape: Flat, LED backlighting type: Direct-LED. Smart TV. Native aspect ratio: 16:9. Digital signal format system: DVB-C,DVB-S,DVB-S2,DVB-T,DVB-T2. Wi-Fi, Ethernet LAN. Weight: 16.5 kg. Product colour: Black